Criminal-defense infrastructure by Good Creative Media · San Antonio, TexasText or call (210) 385-8658info@imcmachine.comPricingLegal

Bexar County Criminal Defense

Plan a CLE or community event

Build the event record once, add the speakers and sessions, set the ticketing, and watch the run of show, the registration page, and the promotion all read from that single record.

Next: Run The Day With Run Of Show

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Before you start

Have the basics of the event in front of you the way the host committee already wrote them down: the dates, the venue or the Zoom room, the speakers, and the session titles. A flyer or a CLE agenda is enough, because you can upload it and let the AI read the names and times off it instead of typing them. You do not need a crew, a control room, or a separate ticketing vendor lined up first. The whole point of the next few steps is that you enter the event one time and everything downstream reads from it.

1. Open the Live Event Production Hub and start the event record

On the same machine that runs the casework, open the Live Event Production Hub and start a new event. This is the one record the whole conference will read from, the live-event cousin of opening a matter on the Case Board. A live event is a sequence of people, rooms, and times, the same shape as a matter, so it begins the same way: you name it once, here, before anything else exists.

2. Speak or upload the dates, venue, and schedule

You do not fill out forms. Say the dates, the venue or the Zoom room, and the schedule, and the event fills itself in, the way you speak a case onto the board. Or upload the flyer the committee already made and the AI reads the dates, the room, and the times off it. The Buddy voice layer that runs across The IMC Machine works here too, so building the conference feels like briefing an assistant rather than feeding a database.

3. Add the speakers, entered once for the whole event

Add each speaker to the event record one time. The speaker you enter here is the speaker who appears on the run of show, on the livestream lower-third, and on the registration page, without being typed four times. This is the rule that keeps a conference from drifting: the parts of an event that fall out of step are the ones entered separately, so the Hub asks for the speaker once and reads it everywhere.

4. Lay out the sessions and the schedule grid

Build the sessions onto the schedule: the keynote, the panels, the parallel tracks across a couple of rooms, the luncheon, the breaks. Each session carries its start time and the room it happens in. When CLE credit is on the line the schedule has to be exact, and this grid is where that exactness lives. Change a session once and it changes on the schedule, the run of show, and the ticket page together, because all three read from this record.

5. Set the ticket types

Set the ticketing through Eventbrite or another ticketing platform, without leaving the system. Add the ticket tiers the event actually sells: early-bird, at-the-door, the member rate, and Other (specify) for any tier the section prices on its own terms. The registration page reads from the same event record that built the schedule, so the sessions on the page are the sessions on the run of show, never a second list you have to keep in sync by hand.

6. Hand the promotion to the Creative Studio, held for approval

Promote the event from the same place you planned it. The Creative Studio side of The IMC Machine drafts the announcement and the reminder posts from the event record, so the dates and speakers in the copy are the ones you already entered. Because a Texas lawyer’s marketing answers to the Disciplinary Rules of Professional Conduct, every draft is staged and held: nothing posts until the attorney approves it and the Bar advertising-review step is cleared. The Hub readies the campaign. The lawyer sends it.

What you have now

One event record holds the whole conference: the dates, the venue or Zoom rooms, the speakers, the sessions, and the ticket tiers, entered once. From it the run of show, the registration page, and the promotion all read the same facts, so a change in one place is a change everywhere. The next page over is the day itself, where the run of show, the AI Director camera, and the podcast capture turn this record into the event running in the room.

Next: Run The Day With Run Of Show

The whole machine

Ten logins down to two

One subscription stands in for the stack a defense firm usually stitches together, so the practice runs on two things it already trusts: Google Workspace, where the files and matters live, and The IMC Machine, where the matter runs. LawPay and QuickBooks, the money rail, stay where they are, fed by the Machine. Casework, evidence, motions, vouchers, marketing, and events, in one place.

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San Antonio and Bexar County. The Machine is built for here first. For another city, county, or region, the build-out is custom and carries its own setup fee.

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